What is Synthetic Data?

Ever wondered how AI can learn without relying entirely on real-world data? In this episode, Vivek Farias dives into synthetic data using the example of self-driving cars, showing how simulated environments can generate vast, valuable datasets.

Vivek explains how companies can train AI models, test personalization, and simulate customer behavior at scale, all without the constraints of real humans or real-time events. He also highlights why realism matters and what to watch out for when creating synthetic datasets.

Whether you’re in retail, e-commerce, or just curious about AI:

– Learn how synthetic data bridges gaps in real-world data.

– Discover how bots can simulate millions of customer journeys.

– Understand the benefits and potential pitfalls of synthetic data.

💡 If you want to scale AI experiments and personalization intelligently, this video is for you.